Jon Adams

Founder & CEO

Jon Adams is the founder and CEO of TAG Strategies, a premier marketing and consulting firm. With over a decade of experience in the digital world, he is a veteran marketing professional and entrepreneur who has been at the forefront of new media and digital transformation at the highest levels of politics and government.

Known both for his bold vision and meticulous execution, Adams is able to solve big-picture challenges while remaining obsessed with detail. From groundbreaking technology solutions to authentic and creative marketing, Adams boasts an extensive and diverse skill-set. A proven leader in the industry, he has earned a reputation as a strategic fundraiser, compelling storyteller, and disruptive innovator.

Jon Adams previously served as a Senior Advisor and Digital Director for the National Republican Senatorial Committee, where he successfully defended and grew the Republican Senate majority in the 2016 and 2018 election cycles. Prior to joining the NRSC, Adams worked as a Project Manager of Data Platforms for Targeted Victory. He managed digital analytics for Mitt Romney’s presidential campaign and was also part of John McCain’s 2008 presidential team.

Adams is a proud graduate of the University of Alabama and resides in Alexandria with his wife and business partner Michael McCollum Adams and their four children, Anderson, Wells, Mac, and Harrison.


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